However, the tagline ‘Sirf chipkao nahin, jodo’ doesn’t build on this product USP. A good egg in a bad nest NHAI may not get many bids for toll roads. The brand should have used the ‘one drop’ or ‘non running’ proposition as the tag line to strengthen its claims. Resiquick’s ‘Sirf chipkao nahi, jodo’ featuring the to-be-bride. Resiquick’s ‘Sirf chipkao nahi, jodo’ featuring the twins.

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Move over ‘kiss breath’; Closeup moves to deeper l Abhik Santara is head of office, Ogilvy Mumbai Advertising.

New Fevikwik ads focus on women consumers

According to Naresh Gupta, strategy head and managing partner at advertising agency Bang in the Middle, it is very difficult to recreate old magic. Ebbs, but does not flow Facebook feviqukck verification for India political ads. In his view, the team should not have not played on rival brand name Fevikwik at all. By Abid Hussain Barlaskarafaqs! GroupM’s ad forecast: Strategically launched during the captivating match, the ad captures the daily faceoff between Indian and Pakistani soldiers at the Wagah Border in a humorous and light-hearted manner.

New Fevikwik ads focus on women consumers – Livemint

September 10, After seven years Lighthouse Insights nnew shut down. Remember Piyush Pandey’s ‘moochwali’, a little girl who was stuck with a big black moutache all her life, after she pasted it on her face for a fancy-dress competition at school?


The ads are quite apparently an attempt at ambush marketing. Should brands bid adieu to Salman Khan? The ad has hurt the sentiments of millions of Indians especially as it insults the soldiers feviquiick the people of the country. Stay Updated with Us. Resiquick’s ‘Sirf chipkao nahi, jodo’ featuring the father. Mivi announces YouTuber Bhuvan Bam as brand ambass He looks appealingly at his rival, who, in a flurry of movement, miraculously fixes it.

Sagar Kapoor on new Astral Pipes campaign Advertising.

feviquick new ad

The one minute long TVC which went viral on social media expressed the frustration of a Pakistani fan who is waiting to celebrate one win by bursting crackers.

LinkedIn India’s country head Akshay Kothari has b Anyone seen the brilliant Fevikwik ad in India released for WC? We worked with a German company to develeop these tubes. India is expected to co Go to market with an ad campaign that highlights the difference. Of course we asked him to comment on the similar sounding names ResiQuick and Fevikwik.


The adhesive business of this company was acquired by Astral in and product development began by Follow Abid Hussain Barlaskar. Cyanoacrilate adhesives industrial name for instant adhesiveshe tells us, are not manufactured in India and are imported from China.

It’s not supposed to rhyme with any other brand name Speaking about the ads, Khalap says, “The ads by themselves are memorable, so let’s give a big hand pun intended to the team. Think about what users of this product struggle with most. We spoke to Kairav Engineer, vice president – business development, Astral Poly Technik, about the product and the campaign.

feviquick new ad

We take a look at the team’s new three-film campaign that features actor Varun Dhawan, who tells consumers ‘Sirf chipkao nahi, jodo’. Uploaded on YouTube, the video now stands with more than K views.


feviquick new ad